Andy Harcombe - Weblog » Social Media

Facebook Vanity URL’s also for Pages

Andy — Tue, 28 Jul 2009 09:34:00 +0000

As of June 29, 2009 , Facebook fan pages with over 100 fans can now also get their customised/vanity url. To do this go to http://www.facebook.com/username/ and select the username for any fan pages that you administer.

As an example, a page that would originally have be fount at

http://new.facebook.com/pages/the-harcombe-diet/100265415

is now at
www.facebook.com/theharcombediet.

I like this feature. It makes it much easier to let people know about your fan page and to include it on marketing materials, press releases, email signatures and, of course, in conversation.

Power to the people through social media.

Andy — Thu, 23 Jul 2009 08:01:07 +0000

This video, by Dave Carroll, was made as a complaint to United Airlines by the musician out of frustration at not being able to get his claim for a broken guital heard.

The video is nothing special; a comical tongue-in-cheek pop at the airline. The impact, however is huge.

More than 3,600,000 views on youtube (at the time of posting this blog)

More than 25,000 positive ratings on youtube

Prime time story across US and UK TV channels.

And, most staggering figure, $118m wiped off United Airline stock value.

Dave Carroll got his compensation.

Qustion? How are you managing your business/brand online to protect against a similar event?

How will you socialise this summer?

Andy — Mon, 20 Jul 2009 12:57:12 +0000

For sure, you’ll be having the odd Barbq, dinner party, evening down the pub, weekend watching the cricket but what about your online social network?

Many businesses have a quiet period over the summer and many close for the holiday period. This year, unfortunately, some may not reopen.

The holiday period is a great time to take stock of your online business activities and learn about new things happening on the Internet. There’s a huge buzz about Social Media on the Internet, and it’s not all about dating. If you’ve heard about and play with Twitter, Facebook, Myspace, Flickr, Linkedin etc. Great! Have you started to think about how you could use these tools to benefit your business? If you’ve not heard about them, don’t you think it’s about time you did?

Many people I come across tell me that they don’t have time for all the online social networking activities. Yet, the same people spend hours every evening watching some re-run film or soap on the TV.

Socialising online needn’t take large chunks out of your life. However, like most things in life, the more you put into it, the more you’ll get back.

Whether you’re a pro online socialiser or a novice, grab yourself a cup of coffee and get entertained for 10 minutes watching this clip.